Contact us at pd@smu.edu.sg to explore partnership opportunities!
Official Tech Partner
Samsung Electronics
Samsung Electronics
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com.
Official Skincare Partner
SHISEIDO
SHISEIDO
SHISEIDO is a prestige brand that represents the Shiseido Group. SHISEIDO offers skin care, make up, sun care and fragrance products in 88 countries and regions of the world. SHISEIDO strives to bring out the beauty of every individual, regardless of gender, age, nationality or any other personal attribute. As the global prestige brand with roots in Tokyo’s Ginza district, Shiseido expects that SHISEIDO, loved by people around the world, will continue to grow.
Official Fashion Partner
Melissa
Melissa
Founded in 1979, Melissa creates innovative fashion footwear inspired by fashion, art, and design. The brand has achieved beauty through its dazzling styles and collaboration with renowned artists and fashion designers worldwide. Crafted from our very own trademark PVC, MELFLEX, our shoes contain 30% recycled plastic and are 100% recyclable, comfortable and waterproof.
Official Jewellery Partner
MokMok Jewelry
MokMok Jewelry
MOKMOK Jewelry is your go-to online jewlery store. Feel your best and wear pieces handcrafted with the same high-quality materials are used by renowned jewelry houses, like 18-karat gold, pearls, crystals, and more. At MOKMOK Jewelry, your pieces are 100% hypoallergenic, tarnish-proof, sweat-proof, and waterproof. Radiate confidence, turns heads, and capture hearts while adorning our pieces wherever you go.
Diamond Partners
Firefly Photography
Firefly Photography
Established in 2012, Firefly Photography is a premier Singaporean
photo studio, known for immortalizing life's moments with a unique
glow. Catering to families, businesses, and events, we boast key
partnerships with clients like SMU and NDP. With over 2200 glowing
Google reviews and a 4.9 rating, our commitment to excellence is
evident in every capture, using the latest techniques for an
unparalleled service experience.
APOL
APOL
APOL specializes in selling ergonomically designed products by incorporating the latest ergonomic research into the product designs. We currently offer four chair models: Sphinx, Kraken, Behemoth and Aevum and two Levodesk models: Izara Wood and Rex Stone standing desks. APOL’s objective is to provide customers with abundant comfort.
Gold Partners
Tokyo Milk Cheese Factory
Tokyo Milk Cheese Factory
Established in Japan in 2011 and launched in Singapore in Nov 2017, Tokyo Milk Cheese Factory has a total of 5 outlets: Jewel Changi, Raffles City, Paragon, ION Orchard and AMK Hub.
Known for their cheese cookies, they use carefully selected milk and high-quality cheese, combined with ingredients from Japan and around the world. They also have a range of soft serve ice cream, 100% imported from Japan and can be paired with their daily-made vintage cheddar cheese cone.
The SMU Shop
The SMU Shop
The SMU Shop is our very own concept store stocking a wide range of exclusive university merchandise, memorabilia and limited-edition items celebrating the SMU Brand.
In line with our sustainability framework, we are moving towards responsible sourcing and production with the inclusion of more eco-friendly products. More than just a shop, The SMU Shop is the representation of SMU's identity, spirit and pride.
Promotion: Get $5 off, min spend $30 at SMU Shop’s E-store! 3000 redemptions only! Validity: 2 Feb 2024 - 29 Feb 2024
Somersby
Somersby
Somersby shakes up our soft drink selection with a groundbreaking twist to its iconic apple cider. Introducing Somersby Apple 0.0 – a refreshingly non-alcoholic sparkling apple fruit drink. It is the latest addition to the Somersby family, delivering 0% alcohol with 100% flavour-packed fun! Get ready to taste the boldness, minus the buzz.
MAD Collection Pte Ltd
MAD Collection Pte Ltd
We offer a variety of aerial arts disciplines such as pole, lyra, hammock, acrobatics, contortion, and many more. Our world-class instructors are committed to elevating Singapore’s aerial arts industry, fostering a vibrant community of aerial enthusiasts, and nurturing future generations of professional aerialists.
Automobile Association of Singapore
Automobile Association of Singapore
AA Singapore is the leading motoring association in Singapore and local leader in the provision of Roadside Assistance Services (RAS), representing the voice of motorists. Offering a comprehensive range of services and benefits, our core services are directed at helping motorists - from motoring support, overseas driving holidays to lifestyle offerings.
Flowartes
Flowartes
Flowartes brings Brazilian Arts in Motion. We hope to share different facets of Brazilian culture and to raise understanding and appreciation of its rich diversity—all while training hard and playing hard!
We offer classes in movement disciplines that are uniquely Brazilian, such as Capoeira, Brazilian Jiu-jitsu and Maculelê. Todos são bem-vindos!
Kelture Aveda Hair Salon
Kelture Aveda Hair Salon
We at Kelture Aveda empower botanical innovations with the art of hairdressing giving the guests a fresh feel-good look good color customization that is unique to every individual. At Kelture Aveda, we care for the health of the guests’ hair and scalp using plant energy to nourish and make the hair and scalp stronger and healthier.
KPOPX FITNESS
KPOPX FITNESS
A New & Trendy K-Pop Workout that simplifies modern Korean Pop dance & combines with fitness exercises to help you lose weight & tone up in a fun & easy way! YAY! Consists of mostly arms-and-legs-moves (so you don't have to worry about not knowing how to dance) along with many varieties & styles. KpopX Fitness is suitable for young & old! Come try this Easy, Popular, Intense & Creative workout KpopX Fitness is E.P.I.C, Hwaiting!
Silver Partners
GetGo
GetGo
GetGo is Singapore's largest carsharing service with more than 3,000 cars across 1,600 locations islandwide. Find a GetGo car within minutes of your neighbourhood and enjoy the freedom to drive!
GETGO PROMO CODE
Use SMUPD24GG15 to get $15 off your first drive with GetGo!
Terms & Conditions:
1. Valid for bookings scheduled and completed before 30th June 2024.
2. Promo code cannot be used in conjunction with other promotions, discounts, and other vouchers.
3. Promo code will be forfeited and cannot be replaced upon booking cancellation.
4. GetGo reserves the right to withdraw, amend and/or alter any part of the whole terms and conditions of the promotion without prior notice.
The Thread Theory
The Thread Theory
The Thread Theory focuses on making quality and elegant apparels at accessible price points. View our entire collection on www.TheThreadTheory.com
Toni&Guy
Toni&Guy
An iconic British hairdressing Superbrand, celebrating 60 years of innovation, creativity and hair excellence.
With more than 450 salons across 38 countries, co-founder Toni Mascolo and his brother Guy started TONI&GUY back in 1963 with a single salon in Clapham, London.
Our dynamic team of highly skilled, professional stylists and technicians are proud to be part of our international brand renowned for our innovative hair collections inspired by our work for London Fashion Week. We focus on a fresh approach to hairdressing with creativity and individuality, personalising each style to a client’s individual requirements and needs with a result that is a unique style and a contemporary image.
The Golden Duck
The Golden Duck
More than eight years on, TGD’s innovative snack creations have been enjoyed by millions of taste buds from over 20 countries. New product experiments have led to flavours beyond Salted Egg – all of which continue to delight and surprise snackers around the world!
THE GOLDEN DUCK PROMO CODE
Use TGD15SMU to get 15% off! Valid until 2nd April 2024
Terms & Conditions:
1. No Minimum spend
2. Single use per person
3. Not valid with any other promotion
4. Only valid on ; www.thegoldenduck.co
Science Centre Singapore
Science Centre Singapore
Science Centre Singapore (SCS) promotes interest and creativity in the aspect of science through exciting and fascinating exhibitions. At SCS, learning never stops! Perfect for any and all ages, SCS makes the wonders of science accessible to all!
Cloversoft
Cloversoft
Cloversoft believes in everyone’s power to Inspire Planet's Change. Everyone has the strong ability to inspire things that matter to them and create a change. Be it a no-waste world for all to live in and enjoy, or seeing the happier animal world, or witnessing someone feeling great about themselves.
CLOVERSOFT PROMO CODE
Use PD24xCloversoft to get 10% off, no min. spend.
Terms & Conditions:
1. To redeem, visit www.cloversoftandco.com (http://www.cloversoftandco.com/) and enter promo code “PD24xCloversoft” on the cart page.
2. Voucher is valid till 30th June 2024. Strictly no extensions allowed.
3. Limited to 1 redemption per person. Unlimited quantity.
4. Voucher cannot be used on sale items and in conjunction with other promotions, coupons or vouchers.
5. Voucher is valid on regular-priced items only and there is no minimum spending required.
Clearvision Eye Clinic & LASIK Centre
Clearvision Eye Clinic & LASIK Centre
Clearvision Eye Clinic & LASIK Centre has been helping people see clearly, safely since 2001 with their minimally invasive laser vision correction procedures - TransPRK & SMILE. WhatsApp them at 8383 7989 to book your suitability evaluation!
Bee Cheng Hiang
Bee Cheng Hiang
Bee Cheng Hiang is more than just a 'Bakkwa' company. Our vision is to be Asia's leading food company, providing quality products and services to the global market. Our Bakkwa are made with 100% natural ingredients, with no added preservatives, meat tenderiser, artificial colouring, flavouring and MSG. In a world where food safety is of utmost importance, our customers can enjoy our products with a peace of mind.
This has remained true since our inception in 1933.
sightonomy
sightonomy
sightonomy is a click-and-mortar eyewear brand that offers quality prescription eyewear at affordable prices with professional optometry services to handle issues like kids' myopia, digital eye strain and also vision over 40 years old.
Tug of War Association Singapore
Tug of War Association Singapore
The first and the only Tug of War club from Singapore that has participated in 3 World Indoor Tug of War Championships in Ireland, The Netherlands and China.
The Scent Diary
The Scent Diary
Elevate your university experience with our revitalizing shower steamers. Infused with refreshing essential oils, these gems transform your shower into a mini spa, ideal for hectic study days. Simply place one on the shower floor, let the water work its magic, and enjoy the rejuvenating scents. Make self-care a priority by turning your shower into a soothing escape—an essential secret weapon for a quick recharge between classes and assignments!
Yoga Seeds
Yoga Seeds
Nestled in the tranquility of nature, Yoga Seeds provides a holistic sanctuary with diverse classes, workshops, retreats, and specially crafted bespoke teacher trainings. This unique approach inspires vibrant energy and deep serenity, fostering peace, balance, and contributing to improved mental and physical well-being. Our offerings are designed to nurture individual growth and support the journey towards holistic health and wellness.
Kingdom Food Group
Kingdom Food Group
Kingdom Food Group is a growing Food & Beverage (F&B) operator in Singapore with seven restaurants. Its story began in 2014 when the first outlet at the iconic School of the Arts (SOTA) was opened, with the aim to offer good quality food in friendly restaurant atmospheres at affordable prices for all to enjoy. Buffet prices start from $15.90++ with more than 60 varieties.
The Core Reformery offers an exclusive Pilates experience with intimate classes limited to 5 participants for personalized attention. Set in a serene environment, the studio features warm colors, natural wood, and greenery, providing a perfect backdrop for relaxation and well-being. Whether sculpting your body, reducing stress, or adopting a rejuvenating exercise routine, The Core Reformery guides you towards a healthier, vibrant self. Join us on a journey to unlock your inner strength through the transformative power of Pilates.
MAC Cosmetics
MAC Cosmetics
M·A·C is the world’s leading professional makeup authority because of our unrivalled expertise in makeup ARTISTRY.
Bronze Partners
Dododots
Dododots
Dododots are the first fully-coloured pimple patches in Malaysia and Singapore. Our goal is to make sure that every person out there is comfortable and happy in their skin even on the bad skin days. We are here to challenge the norms and standards set by the beauty industry by tackling the root problem of insecurities, which is not just physical but deeply psychological.
Karate Nation
Karate Nation
Karate Nation is a structure created by Cyril Martins, aimed to promote and introduce the benefits of Karate to both kids and adults. Karate Nation aims to develop members’ physical strength, social skills and self confidence.
Asian Martial Arts Center
Asian Martial Arts Center
Learn from a carefully selected group of passionate Martial Arts Masters, instructors and enthusiasts with years of experience.
We provide a stable, family-oriented environment that pushes you to excel in meeting your personal goals while developing a close-knit community to support you… all through the exciting journey that you are about to embark on in learning and practicing various types of Martial Arts.
Boncafe
Boncafe
Founded in 1962 in Singapore, Boncafé is a leading gourmet coffee manufacturer and supplier in ASEAN, East Asia and the Middle East. As the pioneer European-style gourmet coffee roaster in Southeast Asia, and guided by the Swiss tradition of precision and pursuit of perfection, Boncafé prides itself on its quality products and services to its valued, blue-chip customers in foodservice – international hotels and resorts, airlines, restaurants, clubs and retail outlets by being a one-stop beverage solution provider, supplying roasted and ground coffee, tea, juices, ready-to-drink products, sauces and syrups, coffee machines, smoothies and frappé mixes.
SUL Academy
SUL Academy
A leading multi discipline Combat sport and Self Defense academy led by BJJ and Judo Black belt, Combat Sambo National Coach and SEA Games medalist in Freestyle Wrestling. Providing quality instructions and life skill coaching together with his team of trainers at SUL Academy.
LUMOS Projectors
LUMOS Projectors
LUMOS Projector, a local brand, gives you a full-blown home cinema from only $199. Also comes with inbuilt Netflix & Youtube app for you to use. Super easy set-up, less than a few minutes. Thousands of Singaporeans have already brought the cinema home. Lots of 5-Star reviews with actual faces, photos and videos.
Promotion: Get $55 off, min spend $200 at Lumos’s E-store! 100 redemptions only! Validity: 26 Jan 2024 - 30 Apr 2024
Walking On Sunshine Cafe
Walking On Sunshine Cafe
Serving up Korean fusion food, desserts & trendy drinks, @walkingonsunshine.cafe is the biggest garden-themed café located on the 3rd floor of Orchard Central.
The Walking on Sunshine café serves healthy yet yummy dishes that are made with whole, natural ingredients. So, after doing your hair, you can dine at the café. Walking on Sunshine is definitely a must-visit for anyone who’s long overdue for a #selfcare day!
LUCIDO-L
LUCIDO-L
As a leading Japanese hair brand for female hair styling and hair care in Singapore, LUCIDO-L is committed to help women create beautiful hair through its high quality and wide range of products, catered to different hair types and concerns.
Ranging from hair styling to hair care products, the brand prides itself with its innovative technology and continues to seek reliable quality and novelty.
GATSBY
GATSBY
As a leading Japanese men’s hairstyling and grooming brand in Singapore, GATSBY aims to provide top quality yet affordable products with male consumers in mind. From hairstyling to face & body care, we have it all.
Armed with innovative technology and intensive research on the latest trends and consumer’s needs & wants, the brand is dedicated to helping men achieve their best selves.
IMA-SUSHI
IMA-SUSHI
IMA-SUSHI is a fast casual sushi restaurant that offers fresh sashimi at affordable prices.
We specialise in Australian style sushi rolls, creative dragon rolls and thick cut sashimi.
Burnt Cones
Burnt Cones
We serve fresh gelato, buttermilk waffles, handmade cones and specialty coffee beans roasted inhouse.
Young NTUC
Young NTUC
Young NTUC is the youth wing of the National Trades Union Congress (NTUC).
Young NTUC supports youth in their professional and personal growth to achieve their aspirations through a multitude of purposeful activities and opportunities. We provide:
Career Discovery & Navigation
Workplace Protection & Support
Leadership Development
Mental Well-being Resources
Holistic Personal Development
Kimage
Kimage
The Kimage brand is known for high-quality hair services that bring out the best in customers. First established as a standalone salon in 1994, Kimage has grown to 10 outlets across Singapore. Kimage’s guiding philosophy is that of individuality; from services to skills, Kimage professionals always put customers first, crafting hairstyles to highlight each individual’s personality and style, creating an open, trusted experience to make every customer feel at home.
PROMO CODE:
Promo: $10 off with min spend of $60
Discount Code: SMUPD2024
Validity: 26 Jan 2024 to 25 March 2024
MILO Singapore
MILO Singapore
Awarded with the Healthier Choice status by the Health Promotion Board, Singapore, NESTLÉ® MILO® is a nutritious, chocolate malt beverage that is made from the natural goodness of malt, milk and cocoa. It is a rich tradition to start the day right with a cup of MILO®. MILO® contains nutritious goodness that provides the energy you need to conquer the day – be it at school, at work, or at home.
Ohora
Ohora
Established in 1965, Corlison is one of the largest fully Singapore owned distribution, marketing and brand management firms in our country. Besides distributing internationally renowned personal/home/health care brands locally, we also fully own and manage the Pearlie White oral care brand internationally. Pearlie White remains the only Singapore oral care brand and the only oral care brand that continues to manufacture in our country. The combination of distribution, marketing, brand management, manufacturing and even R&D functions allows us to offer unique perspectives and deliverables to our business partners.
Red Bull Singapore
Red Bull Singapore
Red Bull is the world’s #1 energy drink and was launched in Singapore in 1982. Red Bull revitalised the body and mind and improves physical endurance, mental alertness, concentration and reaction speed. Its efficacy is proven by a large number of scientific studies and appreciated by the world’s top athletes.
Yeo’s (Yeo Hiap Seng)
Yeo’s (Yeo Hiap Seng)
Yeo Hiap Seng is a Singapore-based heritage brand that has pioneered innovations in Asian beverages for more than a century. All of Yeo’s beverages are healthier choice products, making them the natural choice among consumers.
Yeo’s recently launched their First Harvest Green Tea, brewed with the youngest tea leaf buds from Spring, packed with the richest aroma, flavour, and nutrients including antioxidants.
Try it at SMU Patron’s Day now!
ICE LAB
ICE LAB
Ice Lab progressed into a much modern Korean dessert café, infused with K-pop culture. To date, we are expanding our brand and menu, while carrying our authentic Korean influence.
Shopwithbasic
Shopwithbasic
Shopwithbasic crafts minimalistic and rustic casual clothing for female teenagers and adults.
Enjoy 20% off storewide with no min spending, excluding sale items. Use code <TWENTY>! Only valid for 6 months. All sales are final, no exchanges and returns allowed